History of Our Company

History of our company

Maiora Wines is a family-owned business founded by three Italian brothers with Chinese origins. After growing up in Italy, they returned to Shanghai with a shared vision: to bring the finest wines that represent the true expression of Italy. Their mission is to introduce the Chinese market to the richness and diversity of Italy’s indigenous grape varieties, many of which are among the most unique in the world. By highlighting the importance of terroir, they aim to share the story of Italy’s distinct wine regions, each with its own unique characteristics shaped by centuries of tradition. Their passion for Italy’s exceptional biodiversity, a gift from this fortunate corner of the globe, drives them to offer wines that are a true reflection of nature’s wonders.

Mission

At Maiora Wines, our mission is to bring Italy’s finest wines to China, celebrating the country’s unique terroirs and indigenous grape varieties. We are committed to offering wines that embody the richness of Italy’s biodiversity, while educating and connecting wine enthusiasts with the authentic tastes of our homeland.

Vision

Our vision is to become the premier gateway for authentic Italian wines in China, deepening the appreciation for Italy’s rich winemaking heritage. We aim to foster a lasting cultural exchange, offering wines that showcase the finest Italian craftsmanship, sustainability, and the unique stories behind each bottle.

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Selection

At Maiora Wines, our selection process is a tribute to the art of winemaking. We carefully choose wines from small, family-owned vineyards across Italy, where tradition and innovation blend seamlessly. Each wine is chosen for its exceptional expression of the land, crafted with passion and a profound respect for nature.

We focus on wineries that follow sustainable practices, ensuring the preservation of biodiversity and creating wines that authentically represent Italy’s diverse terroirs, from the rolling hills of Tuscany to the renowned vineyards of Piemonte and the sun-drenched lands of Sicily.

Selection

At Maiora Wines, our selection process is a tribute to the art of winemaking. We carefully choose wines from small, family-owned vineyards across Italy, where tradition and innovation blend seamlessly. Each wine is chosen for its exceptional expression of the land, crafted with passion and a profound respect for nature.

 

We focus on wineries that follow sustainable practices, ensuring the preservation of biodiversity and creating wines that authentically represent Italy’s diverse terroirs, from the rolling hills of Tuscany to the renowned vineyards of Piemonte and the sun-drenched lands of Sicily.

Importation

For us, the import process is critical to ensure the utmost care and preservation of wine, a living, delicate product that is extremely sensitive to changes in temperature and humidity. From the moment the wine leaves the cellar in Italy, we ensure that it travels under ideal conditions.

We use only refrigerated containers and monitor temperature and humidity 24 hours a day, avoiding any stress that could compromise the quality of the product.

Maiora Wines is proud to serve the Chinese market, understanding the country’s unique culinary needs and cultural nuances. This allows us to import wines that cater to local tastes, enhancing the experience of our customers with each bottle.

Importation

For us, the import process is critical to ensure the utmost care and preservation of wine, a living, delicate product that is extremely sensitive to changes in temperature and humidity. From the moment the wine leaves the cellar in Italy, we ensure that it travels under ideal conditions.

We use only refrigerated containers and monitor temperature and humidity 24 hours a day, avoiding any stress that could compromise the quality of the product.

Maiora Wines is proud to serve the Chinese market, understanding the country’s unique culinary needs and cultural nuances. This allows us to import wines that cater to local tastes, enhancing the experience of our customers with each bottle.

Distribution

Maiora Wines is dedicated to the exclusive distribution of Italian wines in China. We understand the cultural and culinary preferences of this dynamic market and work with a network of trusted distributors to ensure our wines reach discerning consumers, restaurants, and specialty wine shops across the country.

We offer personalized services to cater to the specific needs of our Chinese partners, promoting a deeper connection between Italian heritage and Chinese gastronomy.

Distribution

Maiora Wines is dedicated to the exclusive distribution of Italian wines in China. We understand the cultural and culinary preferences of this dynamic market and work with a network of trusted distributors to ensure our wines reach discerning consumers, restaurants, and specialty wine shops across the country.

We offer personalized services to cater to the specific needs of our Chinese partners, promoting a deeper connection between Italian heritage and Chinese gastronomy.